The Family Diary - Webserie


Samsung Myanmar





Brief


Increase customer favorability and adapt Samsung's brand image to relate to the Myanmar market.





Description


We devised a series of branded content. The Samsung Family web series where every member of the family acted out a role. Each two minute episode focused on their family life, with a humoristic tone. One episode per week was released on Samsung Facebook page. There will be at least two Samsung CE product placements per episode.




Result


Viewers

11.3 Million


Engagement

7 Million


Shares

36,000


Other work — All work


Samsung Galaxy A51, A71 & Note 10 - Awesome Dance


We tuned our target audience into Samsung’s “Awesome is for Everyone” campa ...


# Galaxy #Launch #Live #Samsung #yangon

Thingyan @Home LIVE


The whole team, as part of the NTM Group, wanted to honour the Thingyan Fes ...


#Digital #Event #Festival #Live #Thingyan #myanpwel

UEFA® Champion's League 2019


Unique set up wit, a tunnel stadium, a photo booth, a MC, a prediction game ...


#EVENT #Heineken #Liverpool #Tottenham #UCL2019 #UEFA

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