Work


“Show us the work!” — Synapse Original
Client | Yoma Central

A development for all at the heart of Yangon


The construction project of the century is finally complete! We've completed a brand new website for Yoma Central, working from the foundations up. The aim of the site was to give some digital real es...


#digital #realestate #website #yomacentral
Client | NIVEA

Say Goodbye to sleeves


The NIVEA Whitening range empowers women by providing unique whitening properties and long-lasting fragrance, so we created a TikTok-inspired campaign featuring several well-known female KOLs. We aske...


#digital #nivea #roll-on #socialmedia #spring #tiktok
Client | Onepay

One less thing to do!


Building on the success of our first digital commercial with Onepay, the follow-up demonstrated the convenience of the new Interbank feature in a witty 'day-in-the-life' scenario that was both fun and...


#Digital #mobilewallet #onepay #socialmedia
Client | Onepay

One less thing to imagine!


We realized that dreams really can come true with our first commercial for Onepay. Our creative vision was born out of the innovation of their their Interbank feature and saw our heroes and heroines d...


#digital #mobilewallet #onepay
Client | Sponsor

Sweat for Myanmar


The last few months have been very challenging to produce anything due to the COVID-19 restrictions. But this has not stopped Synapse Original from producing some awesome work! At the beginning of May...


#Digital #Sponsor #SweatForMyanmar #Video
Client | Kiss Myanmar

Kiss Me - Social Media Content


We worked hard to understand the prophylactic market in Myanmar, the new challengers taking on KISS and its sister brand MOJO, before proposing an opportunity to put the fun back into sex with a KISS...


#3D #Digital #Kiss #OOH #SocialMedia
Client | Krispy Kreme

Fruity Summer Doughnuts


We transformed our four hero doughnuts into four never-before-seen characters, full of fruity fun and personality. We used these characters to tell stories of summer based on friendship and the enjoym...


#Digital #Doughnuts #Fruity #Krispy Kreme #Social Media #Summer
Client | Myanpwel.com

Thingyan @Home LIVE


The whole team, as part of the NTM Group, wanted to honour the Thingyan Festival, the people stuck inside and the brave heroes on the frontline, working through it to save lives in the fight against c...


#Digital #Event #Festival #Live #Thingyan #myanpwel
Client | Sponsor

Sponsor launch in Myanmar


We have identified three objectives: to drive brand awareness and build brand affinity, to educate consumers on the benefits of Sponsor and to create awareness of the Sponsor PET product while driving...


#Launch #ProjectK #Rehydrate #Sponsor #TVC
Client | Japan Tabacco International

Discover a piece of Japan in the ATTIC


Sometimes the best experiences happen in the places where you least expect them. MEVIUS bought into this concept and challenged Synapse Original to conceptualize and create a unique experiential smoki...


# Mevius #AtticBar #JTI #Japan #TokyoNight
Client | Samsung Myanmar

A11 & A31 YouTube Pre-roll


As Samsung Global has it’s breakthrough song about the message, the A31 pre-roll was based on this song. The pre-roll needs to be dynamic and colourful as it needs to be talked to the Generation Z. Th...


#a11 #a31 #digital #galaxy #pre-roll #samsung #youtube
Client | GrabFood

A Valentine’s Day story as told by Sai Sai


One of the most moving stories this Valentine’s Day came when Synapse Original recruited Sai Sai to help unite a couple in a long distance relationship. The video of the surprise reunion, staring Myan...


#Grabfood #Love #SaiSai #valentinesday
Client | Krispy Kreme

Putting the heart back into Krispy Kreme


To make more Myanmar consumers consider Krispy Kreme we needed them to see the doughnut differently. Rather than just a sweet throwaway commodity, we gave the doughnuts their own personality with a wi...


#Doughnuts #KrispyKreme #myanmar #valentinesday #yangon
Client | NIVEA

ယုံကြည်မှုရှိခြင်းရဲ့ အလှတရား


We collaborated with a female fashion designer to create a collection of clothing inspired by the three fragrances of the Spring collection. The collection featured sleeveless designs, showing the con...


#artwork #billboard #illustration #kv #nivea #ooh #shooting
Client | NIVEA

NIVEA floral whitening roll-on launch


NIVEA Spring joined forces with 4 young female KOLs who each championed one of the fragrances. We have created a mini fashion show featuring each KOL launching the collection of fragrances.We used flo...


#EVENT #Floral #Launch #NIVEA #Roll-on #Spring
Client | Samsung Mobile

Samsung Galaxy A51, A71 & Note 10 - Awesome Dance


Firstly, we tuned into the regional “Awesome is for Everyone” BlackPink social media campaign via Facebook. BlackPink choreographed a dance sequence highlighting the features of the new devices, which...


# Galaxy #Launch #Live #Samsung #yangon
Client | Samsung Mobile

Samsung Galaxy A01 x Sai Sai Kham Leng


In answer to the brief, we created a TVC featuring Sai Sai, as well an array of interesting characters from different walks of life. The diversity of the different characters as well as the humorous t...


# Galaxy #A01 #SaiSaiKhamLeng #Samsung #TVC
Client | Premier Coffee

Quality Campaign


Our team came up with the idea of a jingle.  A series of short videos where we focus on different personalities who will sing how they make their Premier cup of coffee. A driver, a designer and a...


#digital #online #premiercoffee #production #quality #tvc
Client | Heineken®

UEFA® Champion's League 2019


Unique set up wit, a tunnel stadium, a photo booth, a MC, a prediction game, football table game, more than 2000 goodies distributed.


#EVENT #Heineken #Liverpool #Tottenham #UCL2019 #UEFA
Client | Canal+

Viber stickers


Built around the multi-channel content highlights you expect from Canal+, like drama, comedy and sports, the Canal+ stickers were an overnight hit and within just 2 months they had been shared 1.5 mil...


#Canal+ #Digital #Illustration #Stickers #Viber
Client | Samsung

Galaxy A Series - Be Alive


To showcase the vibrancy of youth and the daring power and interconnectivity of Gen Z, we opted to create a fast-paced, colourful commercial reflecting all that this generation is about: being in moti...


#BeAlive #GalaxyA #OOH #Samsung #TVC
Client | Samsung

Galaxy A6+ - Dual Camera x Aye Myat Thu


A visual with a pastel and plain color background to focus on the phone and on the colorful screen of this NEW Samsung Galaxy A6+ using the makeup of Aye Myat Thu to highlight it.


#AyeMyatThu #GalaxyA6+ #Launch #OOH #Promo #Samsung
Client | Samsung Myanmar

The Family Diary - Webserie


We devised a series of branded content. The Samsung Family web series where every member of the family acted out a role. Each two minute episode focused on their family life, with a humoristic tone....


#digital #productplacement #samsung #thefamilydiary #webseries #youtube